“That’s when I realized what New Retail is and what it isn’t”, said Evans. Jon Bird is CEO of leading marketing communications agency VMLY&R in Australia and New Zealand, and is also a global advisor to VMLY&R's retail and commerce practice. In terms of future opportunities, Alibaba sees many for online retailers to create a new type of customer-centric experience, leveraging the best of both online and offline worlds. You can adjust your Cookie Preferences at the bottom of this page. We’ve always got the latest tech, the newest trends, and the most talked about labels. Read more: Alibaba showcases vision of retail store of the future; Singles’ Day. I watch as locals take advantage of the Augmented Reality (AR) function built into their mobile Taobao app (powered by Alibaba), and immerse themselves in the story behind the giant copper cask that holds freshly roasted coffee beans. Every day you’ll find new, online-only offers, store discounts and the opportunity to save even more by collecting coupons. Just before you click ‘buy now’ in the transaction process, take a moment to check for coupons – and you’ll save even more. “The store opening in December is the fastest in our company’s history,” said a Freshippo official. Discover over 2162 of our best selection of Related Products, reviews, wholesale, Promotion on AliExpress.com with top-selling Related Products, … With that kind of service, no wonder proximity to a Freshippo store is starting to factor into people’s real estate choices.). He went on to talk about the intersection of the “consumer value proposition” and the “merchant value proposition” inherent when online and offline are properly integrated. I can also order fresh seafood any which way – delivered, pick it up raw or cooked, or have it prepared to eat in store. In a briefing session at Alibaba’s 11.11 Global Shopping Festival, the picture came a little more into focus. Photo: Handout Alibaba’s offline retail operation Freshhippo has suspended 21 branch stores in southern Shenzhen and disinfected outlets today after three people … And, as most of our sellers offer free shipping – we think you’ll agree that you’re getting this alibaba retail store at one of the best prices online. By continuing to use AliExpress you accept our use of cookies (view more on our Privacy Policy). With the lowest prices online, cheap shipping rates and local collection options, you can make an even bigger saving. Alibaba is integrating physical stores and developing a “New Retail” concept integrating online, offline, logistics and data across a single value chain. And, Chen says, the company is far from done. Alibaba’s vision for the future of retail allows customers to shop in-store while using the benefits of mobile. On AliExpress, great quality, price and service comes as standard – every time. (Quick side story – VMLY&R* Asia co-CEO Yichung Tay was cooking at home, and realized he was out of garlic. Online or offline: These cannot be the only options for consumers. You ca… Whether you’re looking for high-end labels or cheap, economy bulk purchases, we guarantee that it’s here on AliExpress. Alibaba Group has opened its first cashier-free retail store in China. I didn’t totally "get it" until I toured Freshippo. You’ll find official stores for brand names alongside small independent discount sellers, all of whom offer quick shipping and reliable, as well as convenient and safe, payment methods, no matter how much you choose to spend. “New Retail” is a critical chapter in the comeback story of physical retail, and the evolving narrative of the digitization of all retail. Discover the wide range of Demo board & Accessories,Accessories & Parts,Phones & Telecommunications from AliExpress Top Seller Global Trade Retail Store.Enjoy Free Shipping Worldwide! Which brings us to the other question. In the Robot.He restaurant, I also use my app to order and pay. Alibaba has also launched a magic mirror in its Maybelline Tmall pop-up store, as well as the Korean cosmetics Innisfree store before, to test the AR makeup tool market. By now you already know that, whatever you are looking for, you’re sure to find it on AliExpress. Alibaba Group is opening a Taobao store at MyTOWN Shopping Centre in Kuala Lumpur, in partnership with MyTOWN and retailer Lumahgo New Retail. The boundary between offline and online commerce disappears as we focus on fulfilling the personalized needs of each customer.” OK, but that’s still not crystal clear. And, if you’re new to AliExpress, we’ll let you in on a secret. In a 2017 letter to shareholders, Ma announced it as the “starting point to our ‘Five New’ strategy – comprised of New Retail, New Finance, New Manufacturing, New Technology and New Energy.” But what is “New Retail”, and is it really all that new? When I scan a code on the product tag, it tells me all I need to know about the item’s origins and journey from farm to shelf, plus I can access product detail, ratings and reviews – just like online. I am sitting with a group in Robot.He, Alibaba’s robot-driven restaurant, inside its Hema supermarket (now called Freshippo) in Shanghai, China. Ma explains it this way in the letter: “E-commerce is rapidly evolving into New Retail. Digitized aisles, farm-to-store food tracking, service robots, and cashless check-outs, Alibaba’s plans to re-invent offline retail are already well … A Verified CN Gold Supplier on Alibaba.com. For example, testing products in-person before buying, or going to a store … © 2021 Forbes Media LLC. At the checkout, I use my app to finish the transaction, or complete payment via biometric facial recognition. Every store and seller is rated for customer service, price and quality by real customers. A traditional supermarket gets limited payment data at the check out. The 21 new stores include 19 Freshippo supermarkets and two Freshippo Mini. We literally have thousands of great products in all product categories. My view is that “New Retail” is not 100% “new”, and I don’t believe that Alibaba is claiming that it is totally unique. Occupying an area of 1,500 sq m, the store carries more than 1,500 products sourced from 54 difference countries and regions around the world. ” is the phrase coined by Jack Ma, Alibaba co-founder and soon-to-be-retired Executive Chairman read more: Alibaba vision. Boundary between offline and online commerce disappears as we focus on fulfilling the personalized needs of each customer. ” use! 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